The home feature phone maker Detel has introduced its new model D-1 Plus for Rs 399. Earlier, the company had introduced Detel D-1 for Rs 299. The company has sold more than six lakh units.
Yogesh Bhatia, managing director of the company told the language, “We are actually selling this mobile phone at a cost price. We have marketed other models and phone accessories for the other expenses and profits of the company under the Detel brand.
It is worth mentioning that in the year 2016 Noida company Ringing Bell also claimed to sell the smartphone for the name ‘Freedom 251’ for Rs 251, but he failed in this work later. On being questioned about this, Bhatia said, “SG of Detel’s parent company. Corporate Mobility Group is present in the market since 1991. We sell our phones in the offline market. ‘
Bhatia said that his company is now focusing on selling LED TVs, smart TVs at cheap prices. He is also exploring the possibilities of entering the Air Purifier business in the future. The company has so far invested Rs 30 crore and has set a target to sell 5 million phones by the year 2020.
Now the company has created 140 dealership points across the country. Under the government’s Make in India plan, he assembles them in partnership with various mobile producers.